Trends for Dermal Filler Injections in Europe and the UK

Whether you’re a doctor or marketing consultant, we’ve all got one thing in common. After the pandemic, we spend a lot more time looking at our faces. With COVID shutting down offices and sparking a surge in home-working, video conferencing use has soared. Even the least self-conscious amongst us have double-checked their face before going on a call. Little wonder, then, that there’s been a surge in dermal filler interest, leading to the biggest dermal filler trends in 2021.

Indeed, despite seeing an initial slump in injection, down from 3.8 million in 2019 to 3.4 million in 2020, dermal fillers are back. And they’re more popular than ever.

Faced with more time looking at our blemishes and wrinkles. More time scrutinizing our sagging eyes or drooping cheeks. Many patients aren’t opting for radical procedures to transform their faces. Instead, the lure of dermal fillers is their quick and easy method of rejuvenation – with minimal side effects. No time off work. Plus, you can even wear a mask to cover up any temporary redness.

So, what are the big dermal filler trends catching the eye of patients in Europe and the UK? Below we list the latest filler fashions that’ll have your clients looking killer, both on and off their camera.

Heart-shaped facial fillers

Popular primarily amongst younger women, the heart-shaped look involves a lateral cheek elevation. The filler is injected along the cheekbones, lifting the area and creating a contour down the cheek. The heart then swirls down from the cheeks, coming to a point at the chin.

The look emphasizes the feminine features, giving a youthful, almost elfin facial structure. Compared to other UK injection trends, like the angular jaw, it’s significantly less severe. Indeed, injections can also be made in the temples to open the brow and eyes – it’ll also slim down the face.

For a finishing flair, plump up the lips: fewer angles, less rubber, less bold features. The heart-shaped look is all about softness.

Plumper lips

Angelina Jolie. Scarlett Johansson. Liv Tyler. What do these women have in common? Aside from being stunning, multi-millionaire actresses, they’re renowned for their plump, full lips. It’s been a symbol of beauty since before Cleopatra seduced Caesar himself. Nor are there any signs of the fashion vanishing – unless men and women decide to throw out the rule book on beauty.

However, that doesn’t mean women are opting for the extra-extra-large lips of the mid-2000s. Today, lips enhancements are more subtle, more demure. That’s where hyaluronic acid fillers excel. Rather than filling lips with silicone, hyaluronic acid fillers add volume, eliminate perioral wrinkles, and help to hydrate the skin. Indeed, injections can even be used in older women to restore their lips’ natural shape and structure.

Either way, this isn’t just a dermal filler trend for today, but likely forever.

Smooth under-eye puffiness

Sometimes the classic is classic for a reason. As we age, the skin around our eyes sags. Eyes appear sunken, tired. All the years of youth suddenly start catching up with us. The causes are manifold: lack of sleep, sun exposure, aging, and smoking. There’s a simple solution, however. One for which thousands of patients are crying out.

Periocular dermal filler injections!

Unlike lip and cheek fillers, which require significant volume, periocular filling needs a softer filler. The result: fewer lines, less sag, more vibrant, vivacious eyes. What’s not to like?

Voluminous cheeks

Like lips before them, cheeks are the hottest of today’s European and UK injection trends. Increasing the volume around the cheekbones creates a fuller, more youthful, voluminous face. It’s an illusion of bone structure. The careful contouring of the face channels our inner catwalk model. There’s one thing adding contours with make-up; there’s another thing entirely with the wonders of hyaluronic acid fillers.

New brands and formulations seem set to transform this procedure even further. Radiesse – containing calcium hydroxyapatite microspheres – doesn’t shift within the skin. Instead, holding its form and even triggering collagen production: thus, is significantly longer-lasting than other procedures.

Angular Jaw

This unique procedure gives a distinctive and unusual look sure to captivate this season’s trend. By injecting hyaluronic acid fillers directly into the jawline, the result is a more pronounced, angular jaw. No longer is this just a fashion for women? Men, propelled by the strong Hollywood jaws, are opting for more masculine, dominant jawlines. Meanwhile, women want a jawline that’ll slim down their overall facial structure.

If you’re unfamiliar with this procedure, it’s one to watch. As cinemas reopen, increasing numbers of men and women alike will be opting to strengthen their jawline and redefine their look. Dermal filler is the natural answer.

So, there you have it: the biggest dermal filler trends in Europe and the UK (and even the world). For more information on which dermal fillers are best for each look, check out our top dermal fillers article or contact our team.